While the corporate wellness industry expected to be worth $85 billion by 2030, there’s also evidence that the effectiveness of well-being programs is low, as individual interventions like wellness apps do not address the broader workplace culture. So, do these apps have any place within organizations? Maybe, if they’re part of a much larger strategy. To decide whether investing in an app can really make a difference for your employees, ask four key questions of your organization: Why do we want to invest in an app? How can we set the stage for introducing an app? How do we select the right vendor? And, how do we integrate the app we ultimately choose?
